Privacy Policy

Privacy Policy

Brand: Guguyo

Effective Date: October 2025

Protecting your privacy is important to us. This Policy explains how we collect, use, disclose, and protect personal information when you use our website (the “Site”). By using the Site, you consent to the practices described here. You may opt out of certain uses as described below.

1) Who We Are & How to Contact Us

Controller/Business: Guguyo

Email: service@guguyo.com

2) Information We Collect

  • Identifiers & Contact Data: name, email, phone, billing/shipping address.
  • Order & Payment Data: products purchased, order ID, payment status (processed by third-party providers; we do not store full card numbers).
  • Device & Usage Data: IP address, browser and OS, pages viewed, referring URL, timestamps, approximate location.
  • Support & Communications: messages you send to us and related attachments.
  • Cookies/Similar Technologies: cookie IDs, pixels, and similar—see “Cookies & Tracking.”

3) Non-Identifiable & Aggregate Information

We may collect non-identifiable information (e.g., usage metrics) for Site administration, improvement, and security. We may share aggregate reports (that do not identify you) with partners or service providers.

4) Cookies & Tracking

The Site uses cookies to recognize your device, remember preferences, keep items in cart, analyze traffic, and deliver/measure ads.

  • Strictly Necessary: required for core functions (security, checkout).
  • Performance/Analytics: help us understand usage and improve the Site.
  • Functional: remember settings like language and currency.
  • Advertising: help deliver and measure relevant ads.

You can manage cookies via our banner (where available) or your browser settings. If you disable cookies, some features may not work properly.

5) How We Use Personal Information

  • Provide the Site and our services, process orders and payments, arrange shipping/returns.
  • Respond to inquiries and provide customer support.
  • Personalize content and improve performance and security of the Site.
  • Send marketing communications (with consent where required); you can opt out at any time.
  • Detect, investigate, and prevent fraud, abuse, or illegal activity; comply with legal obligations.

6) When We Share Information

We do not sell personal information for money. We may share limited data with:

  • Service Providers: e-commerce platform/hosting, payment processors, logistics/warehousing, customer support, analytics/advertising partners, IT/security vendors.
  • Affiliates: to help operate the business under this Policy.
  • Legal/Compliance: to comply with law or protect rights, safety, and property.
  • Business Transfers: in connection with a merger, acquisition, or sale of assets.

7) Advertising, Analytics & Your Choices

You can control marketing emails via the unsubscribe link and manage cookies as described above. For interest-based advertising, you may also use industry tools such as the DAA WebChoices and NAI Opt-Out. For Google, see My Ad Center.

Global Privacy Control (GPC): If we detect a GPC signal, we treat it as a request to opt out of cross-context behavioral advertising for that browser, as required by law.

8) “Do Not Sell or Share” (California/US State Laws)

Some sharing for ads/analytics may be considered “sharing” under certain state laws. 

9) Your Rights

Depending on your location, you may have rights to access, correct, delete, or restrict/use of your personal information; to object to certain processing; to portability; and to withdraw consent (where applicable). To exercise rights, email service@guguyo.com. We may verify your identity before responding and will reply within the timeframe required by law.

10) Children’s Privacy

Our products are intended for adults. We do not knowingly collect personal information from children under 13. If you believe a child provided information, contact us and we will delete it.

11) Information Security

We use administrative, technical, and physical safeguards (e.g., TLS/SSL in transit, access controls) designed to protect personal information. However, no method of transmission or storage is 100% secure.

12) Data Retention

We retain personal information for as long as necessary to fulfill the purposes described above, including legal, accounting, and reporting obligations. Typical retention: transaction records up to 7 years; support communications up to 24 months after resolution; marketing data until you opt out or as required by law.

13) International Transfers

We may process and store information in countries/regions outside your own. Where required, we implement appropriate safeguards (e.g., contractual protections) for cross-border transfers.

14) Access & Updates

You may request access to, or correction of, your personal information by emailing service@guguyo.com. Please notify us of any changes so we can keep your information accurate.

15) Promotions & Contests

Additional terms may apply to promotions/contests. If there is a conflict with this Policy, the specific promotion rules will govern information collected for that promotion.

16) Third-Party Links

The Site may link to third-party websites. We are not responsible for their content or privacy practices. Please review each site’s policies before providing personal information.

17) Changes to This Policy

We may update this Policy from time to time. If we make material changes, we will post a notice on this page and/or notify you by email or site banner, noting the new effective date.

Last Updated: October 2025 — Guguyo